For both traditional retail businesses and emerging e-commerce businesses, stepping into digital brings challenges in setting up and scaling digital processes that help them engage with and improve conversions from their online stores. We are happy to announce Freshmarketer for Shopify, an integration tailor-made for Shopify businesses. With this integration, your CRM experience will be optimised to suit e-commerce selling and works straight out of the box. The following benefits are offered:
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Targeted Outreach and Automation
Use Shopify web store events as filters to create customer cohorts and target them based on their visits and purchase behavior.
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Multichannel Engagement
Run personalized multichannel campaigns that engage with your customers 1:1 and at scale. Use email, SMS, WhatsApp, and live chat. Engage webpage visitors with self-service bots and prevent sales from falling through. Boost engagement with returning customers by deploying bots that run targeted campaigns.
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Drive meaningful conversations with context
With the details page, every buyer who purchases from your store now gets assigned a dedicated page that tracks every website visit and action. This helps you understand buyer intent when engaging 1:1 with the customers.
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Actionable insights for your online store
Track key metrics from your Shopify store such as Selling Volume, Avg Order Value, Top Items sold, Campaign performance, and more.