Release Notes

Freshmarketer Release Notes—Dec 2023

Related products: Freshmarketer
Freshmarketer Release Notes—Dec 2023

New Features and Enhancements

 

Frequency capping

Ensure that customers get your emails at their preferred frequency and prevent the risks of disengaging or spamming using the Frequency capping feature.

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Source tracking

Understand which marketing channels/campaigns are driving traffic to the user’s  website. Segment audience based on campaigns/channels they engage with, and send personalized marketing messages with relevant offers.

Learn more

 

Bug fixes:

 

Email campaigns: Some users reported that they were unable to save the email footer settings with https:// as prefix in company website field. This issue has been fixed.

 

Journeys: A few users noticed that pause journey is not working. This issue has been resolved.

 

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