From identifying the best channel for different audiences to helping reps with faster customer interactions and turnovers, cultivating sales experience is important for all reps. What are the types of sales experience that a sales rep should have?
From identifying the best channel for different audiences to helping reps with faster customer interactions and turnovers, cultivating sales experience is important for all reps. What are the types of sales experience that a sales rep should have?
There are four types of sales experience that any sales rep should have.
1. Inside sales experience: Selling or building relationships with prospects or customers from within an office. Reps engage with prospects via phone, email, or video chat.
2. Outside sales experience: Sales reps go out on the field to interact with prospects and customers in person. Such interaction can be done in trade shows, industry events, or conferences.
3. Inbound sales experience: Engaging with a lead who is inquiring about your company’s product or service. These customers, who are warm leads, contact your business via live chat, your website forms, or social media platforms (DMs).They are already aware of what they want.
So reps need to:
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Have expert product knowledge
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Have good communication skills
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Have good listening skills
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Be quick at convincing prospects that your company’s product is the best solution
4. Outbound sales experience: Reaching out to potential customers or cold leads who know nothing about your business or haven’t shown interest in your product or services. Reps usually reach out to them through cold email, cold text, direct mail, or tv commercials.
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